The Cube Bar
brand identity | SMM |evironmental graphic | photography
Alessandro, owner of the cube bar in Castellaneta, has decided to renovate his bar aiming for a 24-hour service with the addition of the pastry area.
White, black, sage, copper, these are the colors chosen together with "ChinaStudio" in order to find a balance with the typical Mediterranean architecture of our area.
Guide for the whole project was Escher's impossible cube from which some illusions were created in the interior design; furthermore it was strongly inspired to create a custom font used for all bar communication.